Digital Skills Masterclass: with Google and Arts Council England

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Type of the event: Workshop/training

Online or offline: Offline

Main theme/focus: Basic Digital Skills

Date time start: 19/03/2019 08:45

Date time end: 19/03/2019 16:45

Country: United Kingdom

City/Town: Bristol

Organisation: Google Arts & Culture and Arts Council England

Address of the event: Watershed, 1 Canon's Road, Bristol BS1 5TX, UK

Url of the event: https://www.eventbrite.co.uk/e/digital-skills-masterclass-with-google-and-arts-council-england-tickets-55709691186#

Target Group: General public

Number of participants: 50

Short description of the event:

Google Arts & Culture and Arts Council England present an exciting digital skills masterclass, delivered by a team of Google Digital Garage specialists, with opportunity for 1-2-1 support.

Build a digital marketing plan
Learn the theory and create a strategy for your organisation, through an intro to digital marketing, understanding of digital marketing channels and creating a digital marketing plan.

Introduction to Google for Nonprofits
Google for Nonprofits aims to empower nonprofits through technology. Google offers nonprofits free access to productivity solutions like G Suite for Nonprofits, free advertising from Ad Grants and storytelling tools available from YouTube. These tools can help you work more efficiently, fundraise, reach wider audiences and tell your story.

Social media strategy
Learn how to build a plan to engage an audience or find new audiences online through social media strategy and best practice.

Answer questions with data
Learn how to set up an analytics account with Google Analytics to define your organisation’s goals and discover insights through reporting.

Best practices in online content creation and storytelling
Learn how the Google Arts & Culture team use free tools and technologies to enable cultural organisations to showcase and share their cultural treasures and stories with a global audience online. Visitors can search for or browse artworks, landmarks and world heritage sites, as well as digital exhibitions that tell the stories behind the archives of cultural institutions across the globe.

The event is: Planned